MERCHANDISING TRAINING

Customizable Training contents

Best suited for

  • Sellers, shop assistants, sales representatives, and any assistant in direct contact with customers.

The Objectives of the training are

  • To allow the trainee to acquire the merchandising techniques and give him/her a more critical eye and a more accurate ability to analysing the selling space and the products for sale.
  • To understand the market
  • To secure and strengthen the skills for a better self-confidence
  • To allow the trainee to gain autonomy in his/her workplace

Duration

  • 4 days, with a total of 28 hours

Typical training contents (28 hrs)

  • Presentation and illustration of the merchandising techniques  : analysing the premises, the colours, the lay out of the product lines, enhancing the products…
  • Practical works followed by discussions
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